“We are delighted to welcome McCarthy Tétrault to the Legal Network,” said Simon Baggs, CEO of Incopro. The firm is widely recognized for its work nationally and globally; In addition, its expertise in intellectual property protection is recognized. McCarthy Tétrault can now help clients take a smart approach to fighting counterfeiting. This will inevitably significantly reduce illegal content online and position the firm firmly as a leader in protecting online rights in Canada and beyond. The biggest threats are often network-level operators structured like multinationals. They reach consumers across borders and use multiple online channels. These networks cannot be managed by low-impact dismantling. Network analysis allows brands to remove entire networks and make a lasting impact. “Rights holders are struggling to stem the tide of illegal content online and many traditional enforcement approaches are not adequately addressing their needs. As the courts begin to catch up, as we saw in the recent case against Google, a coherent anti-piracy and counterfeiting strategy also involves providing the technological tools and cross-border coverage needed to protect their intellectual property,” said Dan Glover, Intellectual Property Partner at McCarthy Tétrault.
“By joining the Incopro legal network, we are able to provide our clients with the in-depth knowledge they need to fight violations on a global scale. Barry Sookman, Technology Partner at McCarthy Tétrault, added: “This was a natural fit given the excellence of the companies already present in the network, as well as Incopro`s commitment to innovation and customer service. We are proud to be part of this global network and share the best ideas from these other leading companies in the fight against online piracy. About McCarthy Tétrault LLP McCarthy Tétrault LLP provides a wide range of legal services and advice on complex and large-scale mandates for Canadian and international interests. The company has a strong presence in major shopping centres in Canada, as well as in New York and London, UK. Leveraging an integrated approach to legal practice and innovative client service delivery, the firm brings its legal talent, industry knowledge and hands-on experience to help clients achieve the results that matter to them. For more information, see www.mccarthy.ca. Incopro Legal Network Mission Statement The Incopro Legal Network is a group of law firms with expertise in online intellectual property enforcement. Each member of the network provides specialized local legal advice. Clients who use the network guarantee world-class advice.
Network members pool knowledge, share best practices and work with Incopro`s crime detection technology to maintain their status as legal experts in their respective countries. The aim of the network is to cooperate with other members by providing clients with legal expertise in specific jurisdictions; Share relevant legal and technological updates and jointly participate in events to demonstrate that each firm understands the importance of a holistic approach to IP enforcement. More information about the Incopro legal network can be found here. About Incopro Founded in 2012, Incopro is an online brand protection company. Talisman`s proprietary technology platform collects a variety of trademark infringement data and automatically identifies and prioritizes intellectual property infringements. Its aggregation technology is particularly capable of tracking and connecting counterfeiters on a commercial scale, allowing for the complete elimination of all associated operations. “We are pleased to welcome ATurquoise to the network,” said Simon Baggs, CEO of INCOPRO. “The company is widely recognized for its work in intellectual property, luxury fashion, entertainment and media, in France and abroad. Our technology will enable the team to provide its clients with a smart approach to combat copyright infringement and online counterfeiting and take the necessary steps to quickly achieve a greater and measurable impact from their efforts. “As experts in fashion and luxury law and also specialized in media and entertainment law, we have seen the impact of copyright infringement and online counterfeiting on companies,” explains Anne Marie Pecoraro of ATurquoise. “In addition, as members of Incopro`s legal network, we have consolidated our position as leading legal specialists in the luxury fashion, media and entertainment sectors. It`s no secret that online counterfeiting is a huge problem for many luxury brands, which is why we`re excited to announce our partnership with Incopro.
The combination of our valuable legal expertise and Incopro`s unique technology means we can help eliminate online offences once and for all. The ILN is an international group of trusted legal partners and experts who are market leaders in the protection and enforcement of intellectual property rights in their field. In addition to Epstein Drangel LLP in the United States, ILN has partners from Canada, France, Germany, Italy, the Netherlands, Portugal, Spain, Switzerland and the United Kingdom. To stand out from the competition and grow their business, law firms must be able to differentiate their services and areas of expertise. IP rights holders also need an effective way to consult with legal experts in different fields to assess their enforcement options. Networks are known to evolve very quickly to counter enforcement efforts by other brand protection providers and to delay ad hoc withdrawals. Learn how networks are created when robust measures aren`t taken and what you can do to eliminate them completely. Incopro is an online intellectual property and trademark protection software provider that provides brand owners with actionable information to combat online and offline intellectual property and copyright infringement.
Its flagship product, Talisman, combines big data and machine learning technology with legal and law enforcement experts to collect and analyze data relevant to its clients. For more information, please visit www.incoproip.com. LXA is based in Amsterdam, `s-Hertogenbosch and Eindhoven. LXA`s legal team consists of more than 35 lawyers and LXA employs more than 55 people in total. Strategic approach: By connecting offending companies across channels and associating them with online and offline identifiers, network analysis provides a complete view of the risk of each offending network and gives you the information you need to respond to it at scale. Thomas Berendsen, Partner at LXA, said: “Effective anti-counterfeiting requires a combination of intelligent/AI software and traditional law enforcement by lawyers. By joining the Incopro legal network and intensifying our existing cooperation with Incopro, we strengthen our position in the world of the fight against counterfeiting and are even better equipped to support our clients in the fight against counterfeiting. Understanding the full extent of networks is key to mitigating the threat they pose. Learn how to use network analytics technology to map the landscape of those who use your brand online and generate a higher return on investment for your brand protection program.